CX Conference 2024
Industry: Technology
Group Size: 1,000
Location: London
Brief: Deliver a flagship EMEA conference to showcase innovation in AI and customer experience, strengthen client relationships, and increase prospect engagement — all while reinforcing the brand’s leadership in tech and sustainability.
Event Overview:
This two-day technology conference brought together over 1,000 attendees from across 20+ countries for a high-impact experience focused on the future of AI and customer experience. Set in a Grade II-listed venue, the dry-hire space was transformed into a fully immersive environment, featuring visionary plenaries, breakout sessions, and a rebranded “Innovation Lab” with interactive tech activations — from robotic assistants and brain-scanning drink dispensers to an AI photo booth.
A star-studded line-up included headline speaker Steven Bartlett, who delivered powerful insights on innovation and leadership, while Fatboy Slim closed the show with a standout performance at a courtyard festival party, helping break away from traditional corporate event formats. Sustainability was central to the experience, with a zero-waste, locally sourced menu and support for prison leaver employment programmes.
The event exceeded commercial goals, achieving a 30% increase in registrations, 26% rise in attendance, and a 10% boost in senior-level participation year-on-year. Prospect engagement grew significantly, with 30% of attendees identified as new leads, and the event generated 130,000+ social media impressions and a 94% attendee satisfaction rate, setting a new benchmark for innovation-led, brand-building experiences.
What we supported on:
- Full event strategy and creative concept development
- Venue management and dry hire coordination
- Technical production, staging and show-calling
- CAD layouts and stage design
- Content creation and messaging support
- Event branding and identity
- Expo area rebrand and activation design
- Speaker sourcing, content guidance and agenda development
- International guest logistics and registration management
- Sustainability consulting and responsible supplier sourcing
Client testimonials
“Thank you so much, PURE team! We couldn’t do it without you!! PURE you are a true Partner and always so great to work with. You put me at ease, and I see you as an extension of the team. The event was seamless. When I walked out after the last session, heard the violinist and seen the waiters lined up with drinks so nicely and Fatboy about to start, it made me so happy, and this is thanks to you. What a close! I can say wholeheartedly the strongest event close I’ve experienced and worked on in over 20+ years of marketing.”
